A 12 minute documentary piece brought to director, Erich Lyttle, by Geoff Hollister, for Nike corporate/worldwide... a new take on the story of Nike's original shoe designer and running innovator, Bill Bowerman. Our creative team thanks Sam Elliott for his storytelling narration, and John Askew for his musicality. Thanks to Bob for giving compelling tone through his words. Thanks to Geoff for helping us get access to so many of Bill's personal photos, and for bringing us in on "Builderman" to begin with.

Directed by: Erich Lyttle
Narrated by: Sam Elliott
Produced by: Geoff Hollister, Bob Lambie
Written by: Bob Lambie, Erich Lyttle
Creative direction/Music Supervision by: Sarah Henderson
Still photography by: Sarah Henderson
Edited by: Erich Lyttle, Dave Unitan
Original score by: John Askew